Technology Solutions
As the means and mechanisms that drive communications and marketing keep changing, technology offers the promise of a strategic tool of extraordinary benefit.
Our technology solutions enable institutions to harness innovation, optimize digital experiences, and achieve seamless engagement that drives impact.
Services for our clients include:
AI Readiness Strategy
Artificial Intelligence (AI) is transforming the way educational institutions operate, from enhancing academic success to improving administrative efficiencies. An AI readiness strategy ensures you are prepared to harness the powerful potential of this technology while addressing ethical considerations in alignment with your mission. This services includes:
AI Strategy, with core components and areas of integration
Implementation Plan
Evaluation and Accountability
Digital Governance Strategy
Information discovery on educational websites hinges on the interplay between powerful site search and robust digital governance. With the vast volume and complexity of a university’s digital ecosystem—spanning academic programs, admissions details, event schedules, and student resources—an advanced site search ensures users can quickly find relevant information amidst the noise. At the same time, with a strong and sound approach to digital governance, you can ensure content accuracy, organization, and compliance, enabling search tools to deliver precise and meaningful results. We help you use these combined features of digital delivery to create a seamless user experience, guiding prospective students, current students, and stakeholders to the information they need efficiently and effectively.
Technology Assessment
Colleges face numerous challenges with communication technology, and know it can improve efficiency, personalization, accessibility, and engagement. We can help you in the key areas typically requiring the most support: CRM optimization, campaign management, student engagement, alumni and donor relations, crisis communication, cross-campus collaboration, and translation.
CMS Evolution
As the digital landscape of higher education grows increasingly complex, the tools and platforms educational nonprofits use to manage their online presence must also evolve to meet rising demands. A web redesign presents a unique opportunity to reassess your institution's content management strategy and address critical questions about the systems in place.
Modern CMS platforms offer rapidly evolving tools to streamline operations, making it easier for your team to manage complex digital ecosystems. These tools often include AI-powered features, such as automated tagging, content recommendations, and analytics-driven insights, which save time and improve efficiency.
Engagement Deliverables:
CMS Audit
Strategy Recommendation