Case Studies
Selected work with colleges, universities, independent schools, and educational foundations.
Selected work with colleges, universities, independent schools, and educational foundations.
For more than 70 institutions, we’ve helped leaders decide what matters most and build what it takes to deliver.
For more than 70 institutions, we’ve helped leaders decide what matters most and build what it takes to deliver.
Mackey Strategies advises presidents, heads of school, cabinets, and boards at colleges, universities, independent schools, and educational foundations on strategic planning, leadership, branding, and campaigns.
Our work is led by Pete Mackey, Ph.D., who has spent his career inside the institutions he now advises. He served as chief communications officer at five, including Amherst College, Bucknell University, and the University of South Carolina, and has stepped in as interim chief communications officer at six more. He has advised more than 50 presidents and senior leaders through campaigns, crises, transitions, and strategic plans.
Mackey Strategies advises presidents, heads of school, cabinets, and boards at colleges, universities, independent schools, and educational foundations on strategic planning, leadership, branding, and campaigns.
Our work is led by Pete Mackey, Ph.D., who has spent his career inside the institutions he now advises. He served as chief communications officer at five, including Amherst College, Bucknell University, and the University of South Carolina, and has stepped in as interim chief communications officer at six more. He has advised more than 50 presidents and senior leaders through campaigns, crises, transitions, and strategic plans.
Strategic Change, Branding & Positioning
Strategic Change, Branding & Positioning
Featured
Gettysburg College
Campaign Name
Campaign Narrative
Case Statement
As Gettysburg prepared to launch the most ambitious campaign in its nearly 200-year history, conversations with leadership, faculty, and alumni pointed to one theme above all: community. That insight became "We, Here, Now," the campaign that publicly launched at $200 million in October 2026.
Featured
Gettysburg College
Campaign Name
Campaign Narrative
Case Statement
As Gettysburg prepared to launch the most ambitious campaign in its nearly 200-year history, conversations with leadership, faculty, and alumni pointed to one theme above all: community. That insight became "We, Here, Now," the campaign that publicly launched at $200 million in October 2026.
Featured
Gettysburg College
Campaign Name
Campaign Narrative
Case Statement
As Gettysburg prepared to launch the most ambitious campaign in its nearly 200-year history, conversations with leadership, faculty, and alumni pointed to one theme above all: community. That insight became "We, Here, Now," the campaign that publicly launched at $200 million in October 2026.
Featured
Gettysburg College
Campaign Name
Campaign Narrative
Case Statement
As Gettysburg prepared to launch the most ambitious campaign in its nearly 200-year history, conversations with leadership, faculty, and alumni pointed to one theme above all: community. That insight became "We, Here, Now," the campaign that publicly launched at $200 million in October 2026.
What Our clients Say
“Mackey Strategies served as valued partners. We are deeply grateful for their team’s guidance, insights, and collaborative approach.”
Bob Iuliano, President, Gettysburg College
“Mackey Strategies has been a trusted and resourceful partner. They lighten the load for you and your team.”
Kamrhan Farwell, Senior Vice President of University Relations, Boston University
“Mackey Strategies provided exceptional guidance that has significantly strengthened our organization.”
Paulo Goes, Dean, Tulane University A. B. Freeman School of Business
“Mackey Strategies served as valued partners. We are deeply grateful for their team’s guidance, insights, and collaborative approach.”
Bob Iuliano, President, Gettysburg College
“Mackey Strategies has been a trusted and resourceful partner. They lighten the load for you and your team.”
Kamrhan Farwell, Senior Vice President of University Relations, Boston University
“Mackey Strategies provided exceptional guidance that has significantly strengthened our organization.”
Paulo Goes, Dean, Tulane University A. B. Freeman School of Business
What Our clients Say
What Our clients Say
“Mackey Strategies served as valued partners. We are deeply grateful for their team’s guidance, insights, and collaborative approach.”
Bob Iuliano, President, Gettysburg College
“Mackey Strategies has been a trusted and resourceful partner. They lighten the load for you and your team.”
Kamrhan Farwell, Senior Vice President of University Relations, Boston University
“Mackey Strategies provided exceptional guidance that has significantly strengthened our organization.”
Paulo Goes, Dean, Tulane University A. B. Freeman School of Business
Contact Us
We tailor our services to produce the work that moves your mission forward.
Contact Us
We tailor our services to produce the work that moves your mission forward.
Contact Us
We tailor our services to produce the work that moves your mission forward.
Contact Us
We tailor our services to produce the work that moves your mission forward.
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© 2026 Mackey Strategies. All Rights Reserved.
Our site uses cookies and similar tools that may connect your activity with your email to deliver relevant communications. To opt out, visit: https://app.retention.com/optout.
© 2026 Mackey Strategies. All Rights Reserved.
Our site uses cookies and similar tools that may connect your activity with your email to deliver relevant communications. To opt out, visit: https://app.retention.com/optout.