Strategy Counts

Perspectives from our team on navigating challenges, seizing opportunities, and driving meaningful impact—tailored for higher education and nonprofit leaders.

Latest Articles

Mackey Strategies Logo Mark
Evolving with Purpose: The Meaning Behind Our New Brand
Pete Mackey

Pete Mackey, Ph.D.

President & Executive Strategist

Mackey Strategies Logo Mark
Evolving with Purpose: The Meaning Behind Our New Brand
Pete Mackey

Pete Mackey, Ph.D.

President & Executive Strategist

Mackey Strategies Logo Mark
Evolving with Purpose: The Meaning Behind Our New Brand
Pete Mackey

Pete Mackey, Ph.D.

President & Executive Strategist

Mackey Strategies Logo Mark
Evolving with Purpose: The Meaning Behind Our New Brand
Pete Mackey

Pete Mackey, Ph.D.

President & Executive Strategist

Beautiful outdoor campus, sunny
Campaign 101: 7 Key Ingredients of a Successful Fundraising Campaign
Kim Verstandig

Kim Verstandig

Vice President for Fundraising & Senior Strategist

Beautiful outdoor campus, sunny
Campaign 101: 7 Key Ingredients of a Successful Fundraising Campaign
Kim Verstandig

Kim Verstandig

Vice President for Fundraising & Senior Strategist

Beautiful outdoor campus, sunny
Campaign 101: 7 Key Ingredients of a Successful Fundraising Campaign
Kim Verstandig

Kim Verstandig

Vice President for Fundraising & Senior Strategist

Beautiful outdoor campus, sunny
Campaign 101: 7 Key Ingredients of a Successful Fundraising Campaign
Kim Verstandig

Kim Verstandig

Vice President for Fundraising & Senior Strategist

A manilla folder with the words "Crisis Management Plan" and the number 1 handwritten and underlined on it in underlined
Are You Ready for Campus Crises in 2025?
Pete Mackey

Pete Mackey, Ph.D.

President & Executive Strategist

A manilla folder with the words "Crisis Management Plan" and the number 1 handwritten and underlined on it in underlined
Are You Ready for Campus Crises in 2025?
Pete Mackey

Pete Mackey, Ph.D.

President & Executive Strategist

A manilla folder with the words "Crisis Management Plan" and the number 1 handwritten and underlined on it in underlined
Are You Ready for Campus Crises in 2025?
Pete Mackey

Pete Mackey, Ph.D.

President & Executive Strategist

A manilla folder with the words "Crisis Management Plan" and the number 1 handwritten and underlined on it in underlined
Are You Ready for Campus Crises in 2025?
Pete Mackey

Pete Mackey, Ph.D.

President & Executive Strategist

A grand unversity building with ivy-covered walls and students working
Campaign 101: Why Campaigns Matter
Kim Verstandig

Kim Verstandig

Vice President for Fundraising & Senior Strategist

A grand unversity building with ivy-covered walls and students working
Campaign 101: Why Campaigns Matter
Kim Verstandig

Kim Verstandig

Vice President for Fundraising & Senior Strategist

A grand unversity building with ivy-covered walls and students working
Campaign 101: Why Campaigns Matter
Kim Verstandig

Kim Verstandig

Vice President for Fundraising & Senior Strategist

A grand unversity building with ivy-covered walls and students working
Campaign 101: Why Campaigns Matter
Kim Verstandig

Kim Verstandig

Vice President for Fundraising & Senior Strategist

A podium with two microphones, hinting at an upcoming speech or presentation
7 Secrets of an Effective Commencement Speech
Melanie Moran

Melanie Moran

Vice President & Senior Strategist

A podium with two microphones, hinting at an upcoming speech or presentation
7 Secrets of an Effective Commencement Speech
Melanie Moran

Melanie Moran

Vice President & Senior Strategist

A podium with two microphones, hinting at an upcoming speech or presentation
7 Secrets of an Effective Commencement Speech
Melanie Moran

Melanie Moran

Vice President & Senior Strategist

A podium with two microphones, hinting at an upcoming speech or presentation
7 Secrets of an Effective Commencement Speech
Melanie Moran

Melanie Moran

Vice President & Senior Strategist

5 Ways to Structure an Interim CCO for Success
Melanie Moran

Melanie Moran

Vice President & Senior Strategist

5 Ways to Structure an Interim CCO for Success
Melanie Moran

Melanie Moran

Vice President & Senior Strategist

5 Ways to Structure an Interim CCO for Success
Melanie Moran

Melanie Moran

Vice President & Senior Strategist

5 Ways to Structure an Interim CCO for Success
Melanie Moran

Melanie Moran

Vice President & Senior Strategist

CCO Meeting overlooking campus
7 Reasons to Hire an Interim CCO
Melanie Moran

Melanie Moran

Vice President & Senior Strategist

CCO Meeting overlooking campus
7 Reasons to Hire an Interim CCO
Melanie Moran

Melanie Moran

Vice President & Senior Strategist

CCO Meeting overlooking campus
7 Reasons to Hire an Interim CCO
Melanie Moran

Melanie Moran

Vice President & Senior Strategist

CCO Meeting overlooking campus
7 Reasons to Hire an Interim CCO
Melanie Moran

Melanie Moran

Vice President & Senior Strategist

Unversity president speaking out to crowd of students
When Should University Presidents Speak Out?
Pete Mackey

Pete Mackey, Ph.D.

President & Executive Strategist

Unversity president speaking out to crowd of students
When Should University Presidents Speak Out?
Pete Mackey

Pete Mackey, Ph.D.

President & Executive Strategist

Unversity president speaking out to crowd of students
When Should University Presidents Speak Out?
Pete Mackey

Pete Mackey, Ph.D.

President & Executive Strategist

Unversity president speaking out to crowd of students
When Should University Presidents Speak Out?
Pete Mackey

Pete Mackey, Ph.D.

President & Executive Strategist