Communications & Fundraising Strategies Built to Inspire Change
Mackey Strategies blue 3.jpeg
 


Effective fundraisers understand donor motivations. They inspire giving with a compelling vision. They secure the resources that change lives.

Working as your partner, we help build fundraising strategies and campaigns that deliver results and advance your institution’s mission. Having led successful campaigns from start to finish, raised millions through direct donor discussions, and built campaign messages and creative materials that connect with donors at all levels of giving, we work alongside you every step of the way to build the plans and the processes, the outreach and the engagement that motivate donors to make transformative investments in your institution’s vision and future.

Our campaign services to our clients include:

Fundraising/Campaign Counsel and Coaching

  • Comprehensive campaign counsel 

  • Fundraising coaching and mentoring for executives 

  • Training for boards, administrators, faculty, and frontline fundraisers

  • Board and staff retreats

  • Principal gift counsel

Campaign Planning

  • Organizational assessments 

  • Campaign-readiness assessments

  • Feasibility studies

  • Campaign planning

  • Annual-giving strategy and program structure 

  • Volunteer-engagement strategies

  • Planned-giving strategies

Fundraising Creative

  • Campaign messaging strategies

  • Campaign case development

  • Microsites, pitch decks, videos, storytelling, and other content

  • Giving-day and annual-fund strategies and messaging

Mackey Strategies blue 3.jpeg

Kim Verstandig

Vice President for Fundraising & Senior Strategist

 

Our Vice President for Fundraising, Kim Verstandig, is a visionary fundraising professional with deep experience in every aspect of the nonprofit philanthropic landscape. Prior to joining Mackey Strategies, as part of her decades of experience in the field, Kim served as vice president for advancement at Connecticut College. There she conceived and directed a campaign that surpassed its $300 million goal a year ahead of schedule; and helped secure six of the largest individual gifts the institution had ever received, ranging from $10 million to $30 million.

As a consultant, Kim has served as interim head of development at a top liberal arts institution overseeing all aspects of fundraising, from assessing infrastructure and coaching frontline staff and volunteers to developing effective campaign operations and securing principal gifts. While your search for your top fundraising executive is underway, she can drive fundraising and campaign-planning forward, including through leadership, direction, and counsel for the fundraising team and your organization’s senior leaders.

 
”Kimberly Verstandig has to be one of the most talented fundraisers in the industry. Smart and strategic, she has a good head for business; a talent for assembling strong teams; a gift for building donor relationships; and boundless reserves of energy. Because of her leadership, our college sailed through the largest and most ambitious fundraising campaign in its history, not only exceeding the goal but also beating the deadline by one full year. She offers an unusually powerful package: bringing the highest standards of professionalism as well as unimaginable joy to everything she does. Kimberly is one of a kind.”
— Katherine Bergeron, President Emerita, Connecticut College